Held over

Performance Network thrives

by Davi Napoleon

posted 5/23/2011

Ticket sales at the Performance Network Theater (PNT) are up 42 percent so far this year, thanks to an $18,000 marketing campaign funded by the Ann Arbor Area Community Foundation. Ad agency Perich & Partners reworked PNT's graphic identity on posters and billboards, and a professional mailing list manager "helped us reach out to about 20,000 new patrons," says executive director Carla Milarch.

Arts and Entertainment reviews and news.